ADVOCACY
Alemar Plus didn’t start as a business idea. It started as a feeling that something was missing.
We were surrounded by products that promised everything, fast results, big changes, instant solutions, but very few that felt kind, honest, and safe to trust.
We wanted to create what we were looking for ourselves: support that listens to the body instead of forcing it, that respects nature instead of exploiting it, and that speaks to people as humans—not as problems to solve.
Our journey has always been about care. Care in how ingredients are chosen. Care in how formulas are created. Care in how we communicate. We believe that real wellbeing doesn’t come from pressure or perfection, but from consistency, understanding, and patience.
That’s also how we treat the people who come to us. We know everyone’s body and story are different. You don’t need to have all the answers. You don’t need to “do it perfectly.” We’re here to support you, explain things clearly, and walk alongside you—without exaggeration, without fear-based marketing, and without empty promises.
We’re willing to openly stand behind the way of thinking we personally live by.
1) Honest support without exaggerated promises
We’ve never believed that the body is something to rush or “fix.” We’ve learned, often through our own experience, that the body has its own rhythm, and it deserves to be listened to, not pushed. That’s why we don’t promise overnight changes or miracles. What we do believe in is steady, thoughtful support: well-designed formulas, consistency over time, and expectations that feel realistic and kind. Not manipulation. Not pressure. Just honest support for a body that knows how to find its balance when it’s given the right conditions.
2) Transparency that builds trust
We believe you should always feel clear and confident about what you’re taking, and why. We know how overwhelming and confusing supplement labels can be, and we never want you to feel left in the dark. That’s why we take the time to explain our choices, keep ingredients understandable, and share information in a way that actually helps. For us, trust isn’t something to be taken or assumed, it’s something that’s built slowly, through honesty and care, not just empty words.
3) Respect for nature
Herbs and plants are never just raw materials to us. They are a living relationship, one we treat with care, respect, and gratitude. We work with nature, choosing responsible cultivation and mindful use of resources. We believe in a future that gives back instead of taking more than it should. This respect for nature isn’t a strategy for use, it’s simply part of who we are.
4) Tradition and science
We draw inspiration from traditional herbal wisdom and Ayurvedic ways of understanding the body, while staying firmly grounded in what we know today in modern science. And we don’t see tradition and science as opposites. When they truly listen to one another, something better emerges, inteligent solutions that feel more balanced, safer to trust, and genuinely meaningful in everyday life.
5) Quality and safety as the foundation
Quality isn’t something extra or technical, it’s a form of care. It shows in the small, often invisible details: in choosing ingredients with intention, in taking the time to do things properly, and in making sure every batch feels just as reliable as the one before. We believe quality is about responsibility to the body, to the process, and to the people who trust us.
6) A holistic view of wellbeing
We don’t see wellbeing as something separate from us. It’s not just physical or mental, it’s how life actually feels day to day. It’s shaped by habits, rhythms, stress, rest, and all the small choices that happen in between. That’s why we care about what’s truly doable in real life, not what sounds ideal on paper. Support should feel natural, supportive, and easy to live with, not like another standard to live up to. If you feel called, we’d love to stay connected through our content and education too. We believe the most empowering choices are the ones you make with understanding, at your own pace.
